Broadcast to a Market of One
Autotargeting
360’s video technology dynamically identifies each AutoTarget across YouTube. This allows the dealership to get the most relevant message to each car shopper right in their backyard or area of focus. 360’s targeting technology cuts down on the wasted ad spend that standard online video campaigns experience from broader targeting tactics.
Intelligent Optimization
360’s video technology optimizes each campaign using dealership data, hyper-relevant targeting, and campaign results to continue to enhance the performance of each campaign and pinpoint the most meaningful audiences available. This intelligent optimization was the driving force for combining 360’s marketing automation and attribution technology into one seamless platform!
360 Video pairs our unique digital marketing tools with our intelligence platform to bring more buyers. 360 Video builds the backbone of branding and awareness for businesses targeting top of the funnel shoppers while our digital tools reinforce that message.
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Be there for every Customer eXperience Moment
Eventually the new car smell will wear off and your shoppers are left with their experience - both good and bad. A good experience creates loyal customers, and being there for every step of the car buying experience through enriched, tailored moments has never been more important. The 360CXM™ provides your sales team the exact data it needs to create fully custom experiences for its conquest and retention prospects and build better relationships.
Learn more about our new 360CXM from our specialists.
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